Think organization of all your blog posts into one pretty static page.
Navigation for folks to find specific blog topics on your website with ease.
Made simple and easy for all to see.
A Quick Lesson on Categories and Tags
Categories are the primary way to categorize your blog posts.
Tags are a way to compliment that topic by furthering the details about that post.
If you had a site on car maintenance than some categories would be the brands of cars or trucks you specialize in.
Tags would be the actual section of the car you do the maintenance, say brakes, lights, electric, frontend backend, etc..
Tags help get more specific about the primary categories you choose.
This strengthens navigation, so if folks are looking for something real specific onsite than that’s where tags come in.
Categories structure the content on your site, for better organization.
Helps search engines scan, and organize and rank websites faster.
5 Lessons Learned To Benefits Your Readers
Tags are easy and crystal clear navigation for visitors.
You usually don’t go to sites and look for the word car, boat, or T.V.
1994 Ford F150, or 10-foot Cruiser for the seas, or maybe 60 inch Sony Flatscreen
Humans get real specific when searching out info so this helps them find info faster onsite and this is where tags really deliver the news.
Use a Plug-In called Super Tags Widget for WordPress, so when they are scrolling down the post, they see tags that offer more insights.
Tags classify content in groups for specific groups of people.
There’s a strategy you can use for categories to break them down even further. (To Be continued Below)
You can use tags for any number of related blog posts you so desire.
Just don’t use one tag for one blog post.
Tags compliment categories
Think of it this way, when you read a book, you have the title of the book.
This is gonna give you an idea of what the books about and what to expect.
Then you have chapters of this book, breaking down in sequence, in more detail, about this book.
Gives deeper into the subject at hand.
Don’t use too many and don’t use just one.
People use too many tags because someone online told them they will rank better.
This is false in every word. 3 to 6 tags per post people…
Also, don’t just create a tag for one particular blog post. And never use it again.
Make sure you can group content under that particular tag you use so multiple topics are covered.
Show Tags Off Onsite
Use a plugin to deliver an eye-catching stop from a visitor, on your sidebar.
Maybe you have a widget area onsite that you present this ever important info.
Just make sure you use them wisely, don’t over do it and present them with respect to folks watching you.
5 Learning Lessons for Earned Traffic To Your Site
What are Slugs?
Slugs are the text in the URL after the domain name.
Example: www.mudchopsmedia.com/”Slug goes here”
W.P. creates a web page for EVERY tag you create.
WordPress automatically creates a static page for EVERY tag you use.
So let us use the car site we have spoken about before for an example.
You write a post about a 1994 Ford F-150 and how to change the oil?
You might use tags like oil change, Ford Truck, oil filter…
WordPress will create four pages for this article:
the blog post itself
Don’t think this is bad for search engines.
It’s actually good.
You can tag any of the other posts about any other type of car or truck with the oil change, or oil Filter, you keep all related stuff together.
Never Use too many tags for one post.
I have seen 10, 20, or even 50 tags one one particular article.
First off, it looks spammy in my eyes, how about yours?
And how do you think Google looks at it with its little creepy crawlers scanning websites?
Crappy as well.
You will get penalized if you use and abuse this strategy.
50 tags on one post mean 50 pages will be on that one topic.
3-6 per page is a good place to start.
Keep A List Of Tags So You Don’t Forget Them
You want to know what tags you use on your site, so you don’t slip and make too many.
Start out with maybe 15-20 tags on a piece of paper.
Don’t add these to the site just yet, not until you create content around them.
Get really specific…
Categories are hierarchical, or better yet, categories within categories.
Example: 10 brands of cars, with 10 different maintenance areas for each brand
10 brands of cars, with 10 different maintenance areas for each brand.
So you would have 10 brands of cars for categories
Then create subcategories in ten different areas to do maintenance on.
Then tag out the parts of the car.
The Do Not’s and Must Haves for Everyday Purposes
Never use a tag for a category.
All post must have a category.
Don’t create a tag that will only apply to one post.
Don’t misspell Tags or even categories either.
Never Use too many tags on one article.
Five Things To Do Moving Forward
Create a description for categories and tags.
Establish 5-10 categories for the website as a whole.
Come Up with 10-15 tags that compliment your categories.
Keep a list of all tags for the site.
Don’t worry about them for awhile. Come back to them in a month or so.
Final Thought Is Don’t Think Too Much Into It.
WordPress makes it easy to set this up so watch the video find out how.
Really what we’re doing is creating a primary topic, and structuring relevant blog post into groups for more insights.
There is really no right or wrong answer.
Keep all things relevant to your website.
Keep a list so to keep organized on a plan.
Don’t get silly by trying to cheat search engines. 3 to 6 tags per post.
Give reasons to visitors to click on the sidebar.(Plug In Super Tags Widget)
Live with that plan for a while and check up on it ever so often to see if you are still on track or topic.
Thanks For listening.
Latest posts by Dustin Watson (see all)
- 13 Steps to Good Business Practices Online for any market - October 4, 2016
- WordPress | 10 Lessons Learned When Creating Blog Categories and Tags - July 13, 2016
- Best 10 tools for a internet marketing company start up that saves time and money. - June 14, 2016